Kidzania is a city build just for kids inside London’s Westfield centre. With over 60 real life role-play activities it really is a place where children can have a go at being a grown up.
This TV spot uses a documentary style to explore the roles of kids as they take part in role-play. Emphasising their adult traits to bring charm and humour to the advert.
The radio spots focus on the wide range of roles that the children can experience at Kidzania, again highlighting adult aspect to heighten charm.